Top 5 Photo and Video Apps in Colombia Q4 2021

In the fourth quarter of 2021, the top 5 photo and video applications in Colombia demonstrated interesting trends in downloads, revenue, and active user metrics. Based on data from Sensor Tower, here’s a closer look at how these apps performed.

Instagram saw weekly downloads ranging from 166K to 239K, peaking in the week of December 20 with approximately 239K downloads. The app maintained a consistent number of weekly active users, averaging around 20M. Revenue fluctuated throughout the quarter, reaching a high of $230 in the week of November 22.

YouTube: Watch, Listen, Stream experienced a steady increase in weekly downloads, peaking at about 62K in the final week of December. Weekly active users slightly declined from 21.5M to 21M over the quarter. The app’s revenue showed significant spikes, notably hitting around $61K in the week of November 29.

Google Photos: Backup & Edit maintained a stable trend in weekly downloads, averaging around 22K, with a peak of 24K in the week of December 20. Active users remained relatively stable, averaging around 8.2M. Revenue exhibited a positive trend, peaking at nearly $7.9K in the final week of December.

Snapchat showed a significant rise in weekly downloads towards the end of the quarter, reaching approximately 106K in the week of December 20. Active users also increased, ending the quarter at around 6.5M. Notably, there was no revenue data available for this app during the period.

InShot - Video Editor had a varied performance in weekly downloads, peaking at about 69K in the last week of September and dropping to 48K by the end of December. Active users saw an uptick towards the end of the quarter, reaching approximately 529K in the final week. Revenue peaked at around $3.3K in the last week of December.

For more detailed insights and data, visit Sensor Tower. These trends highlight the dynamic nature of the photo and video app market in Colombia during Q4 2021.